We are committed to ensuring that you realize the best possible return on your investment when you work with EMC to deliver customer solutions. Financial rewards available to Velocity² Partners include:

• Value-Based Pricing (VBP) — Align your discount benefits with the defined Velocity² tiers. As your commitment and loyalty to EMC grows, you receive more profitable terms.
• Performance-Based Rebates — Gain the opportunity to earn cash rebates by meeting defined EMC revenue goals.
• Co-op Funds — Gain financial assistance for implementing joint marketing and business development activities that help drive mutual revenue.
• Deal Registration — Realize additional discount benefits by registering active sales campaigns.
• Velocity² Incentive Programs — Qualify for higher levels of financial rewards for selling key EMC products and solutions through these programs.

At EMC, we look to our Velocity² Partners to drive our expansion into new market segments around the world. To support these efforts, the EMC Velocity² Partner Program offers a comprehensive suite of marketing tools and resources designed to maximize your market exposure and opportunity development.

• Market reach — Participate in EMC-sponsored activities that drive market development in strategic segments, verticals, and geographies.
• EMC Showcase — Give your customers the latest information on EMC products and solutions—on your own business website. An automated tool that republishes information from EMC websites on your company site, EMC Showcase ensures that your website always has accurate and current EMC information—in your corporate Web page format and branding.
• Campaign Builder — Run marketing campaigns quickly, easily, and at minimum cost. This self-service, interactive, Web-based tool allows you to customize pre-approved EMC marketing content for your branded marketing campaigns.
• Partner Communications — Receive regular newsletters and communications to ensure that you get important business news in a timely manner.
• Exposure on www.EMC.com — Become eligible for inclusion in the partner locator on EMC's external website—a valuable source of exposure to potential customers.

In today's fast-moving market, we know that conducting business efficiently is essential. The EMC Velocity² Partner Program streamlines your access to EMC resources and support, so that you can stay focused on generating new opportunities.

• Fast-Start Program — Leverage this productivity tool that helps new Velocity² Partners get "on board" quickly, reducing the learning curve for your sales force.
• EMC Powerlink — Tap into extensive information on EMC programs, products, services, and training—24/7—via EMC's secure partner extranet.
• EMC Partner Support Center (PSC) — Gain dedicated pre-sales support with a single point of contact for EMC product management, customer service, and corporate systems engineering teams.
• EMC Partner Technical Support Center (PTSC) — Provide faster and more efficient support on technical issues during pre-sales activities, and eliminate confusion about where to direct questions.
• Channel Xpress (CXP) — Gain an online ordering tool for Velocity² Partners for configuring, prices, quotes, and submission of sales orders directly to EMC, ensuring accuracy in order fulfillment as well as on-time delivery.
• Global Finance — Offer fast, flexible leasing solutions for your customers, at competitive rates.

Velocity² Partners are known for their technical proficiency and knowledge of EMC's products and solutions. You can maintain and expand your company's sales and technical skills through the EMC Velocity² Partner Program's extensive selection of training resources and opportunities.

• Velocity² Partner Workshops — Exclusive to Velocity², these workshops are designed to accelerate the development of sales and technical competencies by providing you with the latest EMC product and solution information, promotions, tools, and initiatives.
• Velocity² Partner Webcasts — These webcasts provide a consistent and timely way for you to stay up to date on recent EMC releases, solutions, and messaging relevant to your needs.
• Video-on-Demand Library (VOD) — Created specifically for Velocity² Partners, these short videos are available in three categories: Products/Architecture, Strategy, and Solutions.
• Proposal Development Guide — This guide helps you to quickly and easily draft a sales proposal that includes the added value your EMC partnership will deliver to the customer.
• EMC Proven™ Professional — A world-class, exam-based training, accreditation, and certification program, EMC Proven Professional develops and validates the skills of EMC employees, partners, and customers. This exam-based training program gives you the knowledge you need to accelerate the process of solving customer information infrastructure challenges and to deliver more value during the pre-sales consultative process.